PitchBook has several notable advantages over the firms cited in your question. For instance, while strong in public market data, we believe that S&P Capital IQ does not have the deep data and insights on the private capital markets that we possess, creating certain gaps for customers looking to understand the full impact and trends across public and private market capital flow.
PitchBook’s strengths are based on depth and breadth of hard-to-find private market data including capitalization tables, pre-money valuations and deal multiples, fund-level data and contact information for 1.8 million deal professionals. To strengthen our platform, we've been heavily investing in public market coverage and are now tracking more than 81,000 publicly-traded companies, including the following:
- Fundamentals for public companies representing more than 99% of worldwide market capitalization
- Forward-looking estimates
- Institutional public equity research
CB Insights data sets focus largely on the venture and start-up space. While CB Insights uses similar sources when gathering data, PitchBook goes a step further by verifying the accuracy of automatically-gathered data and collecting supplemental information to provide the most comprehensive picture possible. CB Insights’ coverage is limited to top-level information on the venture financing space, providing a snapshot of investors, deals, and companies. In contrast, PitchBook publishes detailed, proprietary capitalization tables information including series terms, authorized shares, liquidation preferences, stock prices, voting rights, and percentage ownership. Our private transactions also include deal multiples and calculated pre-money valuations. CB Insights does not include important personnel information, like lead investors, that can be found on PitchBook. We believe that PitchBook customers are able to fundraise faster with better benchmarks and a more thorough evaluation of exit potential.